"Because in the 21st century, where we talk of women seeking an identity of their own and making a mark in this world - the cine world, unfortunately is still stuck in the dark ages. And women are stuck with stereotypes. She is mostly scantily clad, hot and the object of desire for many a Pappu, Sonu and Rocky. No wonder the leading lady has such a short shelf life. Her midriff evokes more interest than her acting skills. Her weight loss becomes the subject of a national debate. She is not expected to cover up, even in freezing cold locales. So what if she is going blue in the face and almost dying of hypothermia, the audience must get its paisa vasool"
Can't agree with you more. And the reason you cited are probably the real reasons behind female actors' short reel lives.
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